Peden Stadium

There are many ways to make an effective piece of rhetoric. We see rhetoric everyday, whether it is in television, magazines, brochures, flyers, or on the radio. For my particular piece of rhetoric, I promoted the history of Peden Stadium here at Ohio University. I decided to make a brochure because I feel it is the best way for people to view pictures of our beautiful stadium and see how it has changed over time. My audience, the information I used and intentionally left out, and the purpose of the brochure, all contribute to how effective it is as a piece of rhetoric.

The audience intended for this brochure would have to be Ohio University sport fans and everyday Ohio University students. Since my audience is so broad, it is difficult to find a specific part of the stadium that will appeal to everyone in those categories. I picked something that would definitely interest me as an Ohio University student and still promote the history of the place. In my brochure I discussed how the stadium has changed overtime. I did this because I know that people involved with Ohio University, and most students who attend the games, would most likely be interested in discovering more about the stadium.

I used pictures and made the brochure very appealing so that people would look at it and want to read it. I know when people look at brochure that is plain with so much writing and no pictures; they usually do not actually take the time to read it. This is why I kept my brochure short and sweet. I talked about the year it was built and went into how much it has changed over the years. I put pictures on it from when it was being built and I think it is really cool to see what the stadium started off as and how amazing it has come to be now. I intentionally did not include too much history and writing because I wanted this brochure to appeal to students as well as adults. I found that young people are more interested in looking at pictures and reading small amounts of information rather then long and boring novels about the history of the stadium.

The purpose of my brochure was to promote the history of the Peden Stadium and get Ohio University sport fans and students a better and deeper understanding of our school and its fascinating history. People go to the stadium to watch the games and do not fully appreciate how the stadium came to be and how lucky we are to have such a nice place to watch our football games. We have come a long way from 1929 and our stadium has changed tremendously. People would probably learn to appreciate our stadium so much more if they understood how it became what it is today. This is why I decided to make my brochure on how the stadium has changed throughout the years.

My main concern for the brochure was how to make it so Ohio University sport fans and students will actually pick up the brochure and want to read it. I reflected on myself as an Ohio University student and a sport fan and thought, “what would make me pick up a brochure and read it”? Brochures that are most appealing to me are colorful and not filled with a mass amount of text. I decided that the easiest way to make people read my brochure would be to make it appealing and interesting. I did not want to load up the brochure with all text and make it boring to sit and read. I picked out information that I thought was important and interesting and put it into my brochure along with many pictures to show the change of the stadium overtime. I believe that, overall, my brochure would be appealing to my audience.